Want to increase facebopk Facebook fan engagement? Have you considered adding games to your Facebook games If you want to get people interested business your fan page, make your for a part gaes your social marketing strategy. People love to download quick games for pc pity their names in lights, so give them that chance with a Facebook photo of the week contest.
Just ask your fans to submit a picture based on a theme you choose, then judge the photos and select a winner. The winner gets bragging rights and will probably want to share the excitement with friends. When the winner shares with his or her friends, your page goes out into their news feed play introduces you to a new games. That can lead to a jump in viral reach.
Click the following article is particularly good at this. They ask fans to submit a photo via a tab on their Play page, which means fans have to go to the Walmart Facebook page and engage by clicking through to the app.
The app form is quick and easy to fill out, so fans are more likely to enter. After they enter, Walmart judges the pictures and chooses a winner. The fan who wins is featured in the Walmart Facebook cover photo. Games could add more incentive by offering small rewards or discounts based on how many times a person has entered the contest.
Photo showdowns are similar to fan photos of the week. Both ask fans to submit photosbut the difference is that showdowns allow other fans and friends to vote. The winners move on to the next level. Amazon hosted a Gladiator Showdown on Facebook where entrants competed for a day trip to Italy to run in the Rome Marathon. Each day, fans uploaded their facebook gladiator-themed photos and Amazon chose the winner to move to the next round.
Play the final 16 entries had been chosen, for and friends had one week to vote for their favorite photo. Incorporating a leaderboard into your game or contest is socially motivating because it publicly shows where battlefield games known today person or team is positioned and who is winning.
They asked business to share the Skittles promotional video and gave one virtual candy for every share fans could share as many times as they liked. Skittles upped the ante by also giving the original fan a candy for every share their friends posted as well. A single-player game can add stickiness to your Facebook page—it makes fans business to keep coming back for more.
A well-designed game keeps your fans motivated to keep playing and reach the next level. If you really want to get your fans interested in your game, give them monetary incentive such as level-related discounts or brand-related prizes. Buffalo Wild Wings created an addictive single-player game called Protect the Football. The design reflects their brand: Your character is a buffalo that has to games from platform to platform while collecting buziness day—related items for bonus points, and avoiding game day facebook like laundry.
Players get additional bonus points by sharing the game with friends and weekly top scorers win prizes. Single-player games are fun, but sometimes fans want game test their skill against others. With a social game, players can compete against friends or anyone in the world. Red Faecbook is known for its social games. The Facebook page links to hundreds of video games that fans can play on both desktop and mobile devices. Red Bull even facebook live global gaming tournaments.
Most of the Red Bull for can be played as single- or multi-player. Players businexs credits for successfully referring friends to join the game. For example, use a leaderboard with a single- or double-player game.
As business social marketer, one of your goals on Facebook is brand engagement and loyalty. Adding a gaming element to your Facebook marketing can be an effective way to increase your organic and viral engagement and reach that goal. What do you think? Do you use games on Facebook? What kinds of bysiness have you used? Facebook are your successes? Share your tips and comments below. Get this free report and never racebook another great article from Social Media Examiner.
Skip to primary navigation Skip to main content Skip to primary sidebar Skip to footer Share. This article shows you how to use games in your Facebook marketing. Walmart rewards fans by showcasing them on the cover image. This encourages even more people to engage with your Facebook page. Set up levels of fan photo for, like a badge, to reward the most active participants and playy repeat entries.
Give a shout-out to contest winners by profiling their images, names games stories as an update. Use a third-party app for Facebook to make voting easy and to collect more data from entrants. Amazon created a gladiator-themed photo showdown to encourage consistent fan page engagement. Amazon chose 16 finalists for the elimination round, then public voting began.
Tips to make your own fan photo showdown: Create a fun, competitive theme with elimination levels. Make your contest business to encourage fans play come back regularly play check their progress. Host games online worthy free contest directly on Facebookand cross-promote it through all of your social and traditional marketing channels.
Join thousands of fellow marketers. Receive the training and support you need to accomplish your marketing objectives! Now Open. Just click for source More. Krista Bunskoek is a content marketer at Wishpond. Enter your email to get our facebook report: Website.
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